Module 9 · Networking · Lesson 5 of 9
Conferences and events
Before, during and after an event — and how not to exhaust yourself.
7 min read · Level: Practising · Free — no account needed to read
The idea
Before an event: decide who you might meet, what you want to learn, what you can contribute, and a few questions to ask. During: aim for a few real conversations rather than many rushed ones, and stand in places where conversation is easy — near food, not the exit.
Events are tiring, especially for people who recharge alone. Take breaks, set a small goal (“three good conversations”), and leave when you have met it. Afterwards, the follow-up is what makes the event worth it.
Why it matters
A little preparation turns an overwhelming event into a few valuable relationships.
See it happen
Sabbir goes to a large tech conference, drifts between talks, and leaves exhausted having spoken to nobody.
- The first reaction
- He decides conferences are not for him.
- With the idea
- At the next one he sets a goal of three conversations, prepares questions about the talks, and spends breaks near the coffee. He meets two people he still talks to.
- What changed
- A small plan and a small goal made the event manageable and useful.
Easy to get wrong
- Trying to meet everyone in the room in a single day.
- Not following up afterwards, so the conversations lead nowhere.
Try it now: Event prep
- Pick an upcoming event.
- Write: who might I meet, what do I want to learn, what can I contribute?
- Write three questions you can ask anyone there.
Questions to think about
- What drains you most at events, and what helps?
- What would make an event feel worth it to you?
Your challenge this week
Use the Networking Lab to prepare for your next event.
Continue learning
- Following up — The follow-up is where most networking quietly dies — or starts. (6 min · Beginner)
- Giving a good introduction — Who you are, what you care about, and a hook for the other person. (6 min · Beginner)