Inbound Deal Flow

Opportunities that arrive unsolicited through open channels such as website forms, public email addresses and pitch events.

Example

A deck submitted through a form on an investor's website.

Important

Inbound is not bad, but the process that delivered it carried no information about quality, so it deserves a more sceptical starting point.

Related terms

  • Deal Flow — The stream of investment opportunities that reach an investor, across every channel they arrive through.
  • Adverse Selection — The tendency for the opportunities most available to you to be systematically worse than average, precisely because the better ones were taken by someone with earlier access.
  • Proprietary Deal Flow — Opportunities an investor sees because of who they know or what they have done, rather than because the opportunity was sent to a list.

Lessons that explain it

  • In private markets, who you know decides what you see — Private companies are not listed anywhere. Networks determine the deals an investor hears about, the quality of diligence they can do and whether founders choose them. (9 min)
  • The best opportunities are rarely the ones being shown to everyone — Deal flow is not one thing. It arrives through channels with very different quality, and the channel an opportunity came through tells you something before you have read a word of it. (10 min)
  • Why what comes to you is a biased sample — The opportunities that push hardest for your attention are drawn from a worse pool than the ones that do not need to push, and urgency is the tell. (9 min)

All 578 terms in the Investing glossary