Plan a marketing campaign

Pick one goal, get one focused plan, and let real campaign outcomes make the next plan smarter.

Step 1: Open Marketing

In the OPERATE group of the founder sidebar.

Step 2: Pick ONE goal

First 100 users, signups, retention, or SEO. Picking three means doing none.

Step 3: Generate the plan

It is written for the goal you picked and the stage you are actually at.

Step 4: Start the campaign from it

On the Campaigns tab.

Step 5: Put a rhythm on active campaigns

The outcome log tells you how it went; a check-in tells you whether it is working while there is still time to change it.

Open Plan a marketing campaign in the app (sign-in required).