Module 4 · Change & break habits · Supported by multiple studies
If–then plans for unwanted habits
Decide in advance exactly what you’ll do when the trigger arrives.
6 min read · Level: Intermediate · Free — no account needed to read
The problem it solves
How do you make a new response happen at the moment the old habit usually wins?
The concept
An if–then plan names the situation and the response in advance: “If I feel like a cigarette after lunch, then I will go for a five-minute walk.” Deciding before the moment means you don’t have to decide during it.
Coping plans extend this to the obstacles: “If a colleague offers me one, then I will say I’m taking a break from them.” They prepare you for the specific moments that usually derail change.
The more specific the “if”, the better. A situation you’ll recognise instantly works better than a general one.
Why it matters
Meta-analyses find if–then plans help people act on their goals, and studies suggest they can help break habits by forming a new link from the same cue to a different response.
Supported by multiple studies: Many studies, often pooled in reviews or meta-analyses, point the same way. It still works better for some people and situations than others.
See it happen
Marco wants to stop buying a sugary drink every afternoon.
- The ordinary first approach
- He’ll try harder not to buy it tomorrow.
- With the idea
- He writes: “If it’s 3pm and I feel tired, I’ll get sparkling water and step outside.” And: “If I’m at the shop, I’ll go straight to the fridge with the water.”
- What changed
- The moment of temptation now has a pre-decided response.
Easy to get wrong
- Writing a vague “if” that you won’t recognise in the moment.
- Planning only for good days and not for the obstacle.
- Writing too many plans at once.
Try it now: Write two if–thens
- Write one plan for the usual trigger: “If [trigger], then I will [new response].”
- Write one coping plan for the biggest obstacle: “If [obstacle], then I will…”
- Say both out loud once.
Apply it to one of your habits
Write an if–then plan for one habit you want to change.
Reflect
- Did the plan come to mind when the moment arrived?
Go deeper — evidence & sources
- Gollwitzer & Sheeran (2006). Implementation Intentions and Goal Achievement: A Meta-analysis of Effects and Processes. Advances in Experimental Social Psychology. doi:10.1016/S0065-2601(06)38002-1
- Adriaanse, Gollwitzer, De Ridder, de Wit & Kroese (2011). Breaking Habits With Implementation Intentions: A Test of Underlying Processes. Personality and Social Psychology Bulletin. doi:10.1177/0146167211399102
- Sniehotta, Scholz & Schwarzer (2005). Bridging the intention–behaviour gap: Planning, self-efficacy, and action control in the adoption and maintenance of physical exercise. Psychology & Health. doi:10.1080/08870440512331317670
Techniques that use this idea
- If–then plan — “If [situation], then I will [action]” — the situation itself becomes the reminder. (Supported by multiple studies)
- Coping plan for obstacles — Name the obstacle most likely to get in the way, and decide now what you’ll do. (Research-supported)
Related lessons
- If–then planning — The best-studied planning technique: when X happens, I will do Y. (6 min · Beginner)
- Plan for the obstacles — Name what will get in the way, and decide now what you’ll do then. (6 min · Intermediate)
- Swap in something else — Keep the cue, change the response — an alternative that meets the same need. (6 min · Intermediate)