Investor update

A short regular email to investors covering metrics, progress, problems and specific asks.

Example

Monthly: MRR, burn, runway, what worked, what did not, and two named asks.

Important

Send them even when the news is bad — especially then. Investors who hear from you monthly help; investors who hear from you only in a crisis panic.

Related terms

  • Board of directors — The group legally responsible for overseeing the company on behalf of shareholders.
  • Governance — The rules and structures by which decisions get made and the company is held accountable.
  • Fundraising — The process of raising money by selling equity — preparing, building an investor list, taking meetings, diligence, term sheet and close.

Lessons that explain it

  • The monthly reporting pack — Two pages, the same date every month, to investors and to yourself. What goes in it, what does not, and why the discipline outlives any single report. (11 min)
  • Isolation, and delivering bad news — Founding is structurally lonely, and telling people bad news early is a skill that protects the company as much as it protects you. (12 min)
  • Investor updates — A short monthly email that turns passive shareholders into people who actually help — and makes your next round dramatically easier. (10 min)

All 176 terms in the Founder glossary