The conversation they skipped

Two friends split equity 50/50 in an afternoon and never discussed what would happen if one of them left. Fourteen months later, one left.

This is an anonymised composite, not a report about a named company. The situation and numbers are typical rather than reported.

Where they were

Two university friends, one technical and one commercial. Incorporated with a 50/50 split agreed over dinner. No vesting, no founder agreement — both felt raising it would signal distrust.

The problem

At fourteen months the commercial founder took a full-time job. The company had $9k MRR, was not paying salaries, and he had a mortgage. He was clear that he still believed in it and wanted to stay involved 'a few evenings a week'.

The decision

What happened to his 50%, with no vesting, no founder agreement, and no prior conversation about what either of them thought was fair if one left.

What was on the table

What they chose

They negotiated. It took eleven weeks and two lawyers. They settled on him keeping 15% with the rest returned to the company, plus a small advisory arrangement. Both describe the process as the worst thing that happened to them that year — worse than any commercial setback.

What happened

The company survived and later raised a seed round, which the investors said plainly would not have happened with a 50% non-working shareholder on the cap table.

The friendship took about two years to recover, and both say the money was never the hard part. The hard part was that neither had any idea what the other thought was fair, and they found out during the negotiation.

Standard four-year vesting with a one-year cliff would have produced roughly the same equity outcome — automatically, in advance, with nothing to negotiate and nobody to blame.

What transfers

More case studies